Sure, if you’re influencer, you know full-well that followers make you or break you. And without brands to work with, you don’t have a business. Sure, you can walk around all day and talk about the things you like and the things you do, but you’re doing this to make those big business connections. Even if you’re in the early stages as an influencer, you might not be aware of a critical piece of information: even though you need those brand connections, the brands also need you. And they know it. It never hurts to check out the websites of brands who are looking to connect with influencers, and the companies they use to make those connections. Just as you’re reading this, some company is reading another blog that gives some crazy statistics. Statistics that might actually make you a little more hopeful about your chances of landing that big brand.